A limited-time menu item, this particular offering consisted of apple slices cut into a fry shape. These apple pieces were then battered and fried, intended as a sweet alternative to the traditional potato-based side dish offered at the fast-food chain. These were often marketed as a healthier option for children or those seeking a less savory accompaniment to their meal.
The appeal of introducing such a product likely stemmed from a desire to cater to health-conscious consumers and offer variety within the existing menu. Such innovation could potentially attract a broader customer base and boost sales by introducing a novel product. Furthermore, leveraging existing supply chains for apples, if possible, could create operational efficiencies.