A supplemental feed, commercially available product is designed to attract cervids, often whitetail deer, through the combined appeal of a common grain and an artificial fruit essence. This mixture presents an easily accessible source of carbohydrates with an olfactory attractant, intended to concentrate animals in a specific location for observation or hunting. For example, a hunter might distribute this material near a treestand to increase the likelihood of deer approaching within shooting range.
The use of such attractants offers potential benefits such as improved hunting success, increased deer observation opportunities, and potentially, supplementary nutrition during periods of limited natural forage. Its historical context lies within the broader practice of baiting, which has evolved from simple grain distribution to increasingly specialized and flavored products designed to maximize effectiveness. The practice is, however, subject to regulations that vary significantly by geographic region and hunting jurisdiction.